Local Hospice Lottery

Local Hospice Lottery

 Established in 2007, Local Hospice Lottery (LHL) sought a refreshed identity to expand its impact and appeal. The challenge was creating a strong brand to live independently and flexibly pair with the individual hospices LHL works with. Our team infused the brand with a modern design that conveyed their supportive, fair, and ambitious values. The new branding builds equity and recognizability for LHL, both independently and in partnership with local hospices, setting up the organization for future success. LHL has raised over £65,000,000 for hospice care to date.